We are Alden and Amy Dale. We live in the Pacific Northwest with our five small children. Both of us grew up in families that owned small businesses.  We have a passion for SMB growth! Alden has worked on both internal marketing teams and agency side, specializing in digital marketing operations and strategy. Amy has recently taken up an in depth study of SEO.  She is also growing in her knowledge of SEO , copy, and blogging to share with you all.

For the last several years, Alden has had many small business owners ask him for marketing advice. After hearing the cost of hiring an agency, their question often turn to DIY alternatives. While agencies are fantastic, they often are infeasible for businesses opperating on a much smaller margin. However, that doesn’t mean it’s okay to ignore marketing entirely! Business owners may know they are missing out in this area but, because they don’t know what to do, they end up doing nothing. We’ve also talked to too many people have been persuaded by venders into wasting valuable time and money in useless or nearly useless platforms. As marketers, that makes us mad. It’s because of these stories, we became inspired to provide a site, and eventually a course, to help these time and money sensitive SMB entrepreneurs!

We are here to guide you through some of the most efficient and affordable changes to your marketing efforts and teach you to measure your results!